Uppmärksammar

Uppmärksammar is a Swedish verb meaning to draw attention to something, to notice, or to bring something to someone’s attention. The term is formed from the prefix upp- and the verb märka (to notice/mark). It is closely related to the noun uppmärksamhet (attention, awareness) and the adjective uppmärksam (attentive).

Grammar and usage: Uppmärksamma is a regular -a verb. Its present tense form is uppmärksammar (3rd person singular). The infinitive is uppmärksamma; the past tense is uppmärksammade and the supine is uppmärksammat. The verb is transitive and commonly used with a direct object or with the preposition på to indicate what is being brought to attention, for example: "Polisen uppmärksammade allmänheten på den nya trafiklagen," "Hon uppmärksammade mig på felet." In journalism or official communication, it is often used to describe that something has been reported or highlighted.

Usage notes and related terms: Uppmärksamma can mean either actively noticing something oneself or signaling to others to notice it. Synonyms include märka, notera, påpeka, lyfta fram, and understryka. The related noun uppmärksamhet means attention, and the adjective uppmärksam means attentive.

Contexts: The term is common in media reports, public statements, and organizational communication, including campaigns that aim to inform the public or to emphasize an issue. It is also used in passive constructions, for example "fallet uppmärksammades av medierna" meaning the case drew media attention.