Tuotepainotteisuus
Tuotepainotteisuus refers to a business strategy or approach where the primary focus is on the product itself. This emphasis can manifest in various ways, including extensive research and development, a strong belief in the inherent quality or innovation of the product, and a marketing strategy that highlights product features and benefits. Companies employing a tuotepainotteisuus strategy often believe that a superior product will naturally attract and retain customers, leading to market success.
This approach can be contrasted with other strategic focuses, such as customer-centricity (prioritizing customer needs and
However, a strict adherence to tuotepainotteisuus can sometimes overlook evolving market demands or customer preferences if