Troverhet

Troverhet refers to the quality of being trustworthy or credible: the extent to which a person, organization, or claim is perceived as reliable and truthful. It combines perceived honesty, expertise, and reliability.

In research and communication studies, troverhet consists of credibility, trustworthiness, and believability. Common models describe credibility as composed of factors such as expertise, integrity, and benevolence; transparency and independence also contribute in modern analyses.

Contexts such as journalism, politics, science, business, and online platforms rely on troverhet to influence the reception of messages. High troverhet increases acceptance and compliance, while low troverhet can lead to skepticism and rejection.

Building troverhet involves presenting accurate information, evidence, explicit sources, avoiding hidden conflicts of interest, maintaining consistency, and being honest about limitations, as well as being accountable for errors. It can be damaged by misinformation, sensationalism, scandals, and data breaches.

Measurement and management: audiences evaluate troverhet through cues like citations, provenance, and track records; researchers use experiments and surveys to assess perceived credibility. Organizations can improve troverhet via fact-checking, transparent methods, third-party audits, and prompt corrections.