Tjenesteprodukt

Tjenesteprodukt is a term used in Denmark to describe a product or service that is designed to provide long-term convenience and savings for a customer. Literally translated, it means "service product" in Danish. This concept is similar to loyalty programs, memberships, or subscription services in other countries.

Tjenesteprodukter are often used by businesses, organizations, and government agencies to provide benefits and services to their customers. These can include anything from discounts on products or services, to additional features or perks, to exclusive access to certain information or events.

Some common examples of tjenesteprodukter include advertising in newspapers, cinema tickets, mL mobile phone services, and public transportation cards. Businesses may also offer tjenesteprodukter as incentives to loyalty card holders or frequent customers.

Tjenesteprodukter are often seen as a key part of customer retention and engagement strategies. They provide a way for companies to build long-term relationships with their customers and to encourage repeat business. They are also often used to generate revenue and to provide additional information to customers about the products and services offered by a business.

In Denmark, tjenesteprodukter are widely used in both the public and private sectors. Government agencies, such as the public transportation agency, offer tjenesteprodukter to citizens, while businesses in the private sector offer them to customers as a way to build loyalty and retention.