Tavoiteryhmä
Tavoiteryhmä is a Finnish term that translates to "target group" or "target audience" in English. It refers to a specific segment of the population that a company, organization, or individual aims to reach with their products, services, marketing campaigns, or communications. Identifying the correct tavoiteryhmä is crucial for effective strategy development and resource allocation.
Understanding the tavoiteryhmä involves analyzing various demographic, psychographic, and behavioral characteristics. Demographics might include age, gender,
By clearly defining their tavoiteryhmä, businesses can tailor their offerings and messaging to better resonate with