Tartalmakon

Tartalmakon is a recurring conference in Hungary that concentrates on content creation, distribution, and strategy across digital media. The event brings together editors, marketers, designers, developers, researchers, and educators to discuss how audiences consume content and how organizations sustain high-quality outputs.

The term combines tartalom, meaning content, with kon from konferencia, and the name is used by several organizers to brand the event. It is typically organized by a non-profit association focused on media literacy and digital culture, in collaboration with partner media companies and universities. The format has evolved to include keynote talks, panels, hands-on workshops, and open demos.

Topics commonly featured include content strategy and governance, audience analytics, accessibility and multilingual publishing, copyright and licensing, data ethics, and the role of AI in content workflows. The event also often hosts networking sessions and accelerator-style sessions for content startups.

Impact and reception: Tartalmakon has been cited as a practical venue for cross-sector dialogue between traditional media and digital platforms. It has contributed to professional development and knowledge exchange in the Hungarian media community. Some critics note uneven access for smaller organizations and limited archival availability of proceedings.