Produktmått
Produktmått, or product metrics, are quantifiable measures used to assess the performance, success, and impact of a product. These metrics are crucial for understanding user behavior, identifying areas for improvement, and making data-driven decisions throughout the product development lifecycle. By tracking product metrics, companies can gain insights into customer satisfaction, engagement levels, conversion rates, and overall business objectives.
Key categories of product metrics often include:
User Acquisition metrics track how effectively new users are being drawn to the product. Examples include the
Engagement metrics measure how actively users interact with the product. This can involve daily active users
Retention metrics focus on how well the product keeps users coming back over time. Key indicators are
Performance metrics relate to the technical aspects of the product. This includes load times, error rates, uptime,
Business metrics link product performance to organizational goals. Examples include revenue, profit margin, market share, and
The selection of appropriate product metrics depends on the specific product, its stage of development, and