Passoverapproved

Passoverapproved is a branding concept used to indicate that a product, service, or content has been reviewed for Passover observance and deemed suitable for use during the holiday. The term is not tied to a single universal authority and may be used by manufacturers, retailers, or digital platforms seeking to help consumers identify Passover-friendly items.

Criteria typically consider the absence of chametz (leavened grains) and, for many Ashkenazi communities, kitniyot; verification that processing equipment is free of chametz and thoroughly cleaned; avoidance of chametz-derived processing aids; and clear labeling to distinguish Passover items from regular offerings. Some implementations require ongoing supervision during packaging and strict control of cross-contact, with seasonal validity indicated on the label.

Certification may be performed by rabbinic authorities, kosher certification agencies, or industry bodies. The process usually involves documentation review, facility inspections or audits, and periodic re-certification. Approved items bear a Passoverapproved mark or labeling and may include an expiry date.

In practice, Passoverapproved is used in product catalogs, online marketplaces, and consumer guides. It generally complements traditional kosher-for-Passover certifications but is not legally regulated and may be interpreted differently by communities. Consumers are encouraged to verify the scope of the certification for their own observance.