Oznaujeme

Oznaujeme is a neologism used in discussions of public communication and governance to describe the deliberate, formal act of publicly announcing decisions, policies, or information to all stakeholders in a timely and accessible manner. It is not an official term, but a coined concept that appears in some academic writings and worldbuilding discussions as a way to analyze transparency practices in organizations.

The term's etymology is not fixed, and there is no single language origin. It is commonly presented as a hybrid coinage built from familiar roots associated with announcing and public communication, without anchoring it to a particular linguistic tradition. Because oznaujeme is not standardized, its precise meaning can vary by author or context.

Practices described under oznaujeme include issuing targeted announcements through public channels, providing plain-language summaries, publishing decision rationales and uncertainties, and outlining expected follow-up actions. The emphasis is on accessibility, inclusivity, and accountability, with channels ranging from official press releases and public meetings to online dashboards and Q&A sessions.

Scholarly and practitioner discussions note both benefits and drawbacks. Proponents argue that oznaujeme improves legitimacy, reduces ambiguity, and fosters trust, while critics caution that overuse or poorly framed announcements can overwhelm audiences or be perceived as performative transparency.

Oznaujeme relates to broader concepts of transparency, public disclosure, and stakeholder engagement.