Nikeui

Nikeui is a collection of user interface components and design guidelines developed by Nike. It serves as a standardized system to ensure consistency and efficiency across Nike's digital products, including their website and mobile applications. The primary goal of Nikeui is to create a unified brand experience for consumers, regardless of the platform they are interacting with.

The system encompasses a wide range of elements, from typography and color palettes to interactive components like buttons, forms, and navigation patterns. By providing pre-built, reusable components, Nikeui allows design and development teams to build new features and products more rapidly while maintaining adherence to Nike's established aesthetic and functional standards. This approach helps to reduce redundancy and improve the overall quality of user experiences.

Nikeui is often leveraged by internal teams and can sometimes be referenced or partially implemented by external partners working on Nike-related projects. Its existence facilitates collaboration and communication within the organization by establishing a common language and set of tools for digital product creation. The continuous evolution of Nikeui reflects Nike's commitment to innovation in user experience and digital design.