Mainostetaan

Mainostetaan is a Finnish verb form used to express that something is being advertised. It is the passive present tense of the verb mainostaa, meaning to advertise. In Finnish, the passive voice does not explicitly name the actor, so mainostetaan is often used when the advertiser is unknown or unimportant, or when the focus is on the action itself.

Morphology and form: The form is created from the verb stem mainosta- with the passive ending -taan/-tään, here appearing as -tetaan in mainostetaan. The passive present form is typically used for both singular and plural subjects, translating roughly to “is advertised” or “are advertised” in English.

Usage and nuance: Mainostetaan is common in marketing, media reports, and public announcements to describe ongoing advertising activity without specifying who is doing the advertising. It emphasizes the process or state of advertising rather than the agent. Examples include: Tuote mainostetaan televisiossa. Uutta kampanjaa mainostetaan sosiaalisessa mediassa.

Related forms: The noun mainostaminen refers to the act or practice of advertising, while mainos means advertisement and mainostaja refers to the advertiser. Other related forms include mainostettu (advertised) and mainostettava (to be advertised). The passive voice, including mainostetaan, is a standard grammatical feature in Finnish and is widely used to express general statements and ongoing actions without naming agents.

See also: mainostaminen, mainos, mainostaja, mainostaa.