MIDIáticas

MIDIáticas is a term that appears primarily as a misspelling or variant of mediáticas, the feminine plural of mediático, an adjective used in Spanish to relate to the mass media. When correctly used as mediáticas, it describes content, phenomena, or actors associated with the media environment, such as campañas mediáticas (media campaigns), cobertura mediática, or producto mediático (media product).

Etymology and usage: mediático comes from medio de comunicación (mass medium) and the suffix -tico, forming an adjective that denotes relation to media. In scholarly and journalistic contexts, mediático is common when analyzing media influence, framing, publicity, agenda setting, and audience targeting. The feminine plural mediáticas is used to modify feminine nouns (por ejemplo, estrategias mediáticas).

Common collocations include imagen mediática, poder mediático, cultura mediática, y consumo mediático. In contemporary Spanish, mediático can carry neutral, descriptive meanings or pejorative nuances depending on context, often signaling emphasis on publicity or sensationalism.

Notes on midiáticas: midiáticas is not standard in authoritative dictionaries and is typically viewed as a typographical error or an informal/creative variant. Some writers may use it intentionally to evoke digital or technological connotations, but such usage is not widely recognized and can cause ambiguity.

See also: mediático/mediática; medios de comunicación; comunicación de masas; periodismo; ecosistema mediático.