Kuvantamismen

Kuvantamismen is a theoretical framework used in speculative cognitive science and memetics to describe how cultural information (memes) propagates through social networks under the influence of quantum-like processes. In this view, meme states can exist in superpositions, representing competing interpretations or reputational states concurrently, and interactions between individuals act as measurements that shift probabilities toward particular outcomes. Proponents emphasize that interference patterns between meme variants can amplify some ideas while suppressing others, much as quantum systems exhibit interference.

The term kuvantamismen is a neologism formed by combining elements reminiscent of quantum theory with memetics, and includes the suffix -ismen to denote a doctrine or school of thought. It appears primarily in speculative discussions, fiction, and some fringe theoretical writings, and is not part of established academic theory.

Core concepts include superposition of meme content, entanglement across networked actors, and decoherence driven by social observation, moderation, or external events. Models of kuvantamismen often use probabilistic state representations and simple interference rules to simulate how memes spread and mutate in online environments. The framework is intended to clarify how seemingly contradictory meme variants can coexist and later converge when observers measure or favor certain versions.

Reception is mixed. Critics describe kuvantamismen as a metaphor rather than an empirically grounded theory, noting that quantum explanations risk conflating mathematical formalism with social dynamics. Proponents argue the framework highlights qualitative features of diffusion, such as contextual dependence and fragile coherence among competing ideas.