Konseptivaiheessa

Konseptivaiheessa is a Finnish term that translates to "in the concept phase" or "at the conceptual stage" in English. It refers to the initial period in the development of a project, idea, product, or service where the fundamental concept is being explored, defined, and refined. This stage is characterized by brainstorming, research, feasibility studies, and the generation of initial ideas and potential solutions.

During the konseptivaiheessa, the focus is on understanding the problem or opportunity, identifying the target audience, and outlining the core features and functionalities. It's a phase of exploration rather than detailed planning or execution. Decisions made at this stage have a significant impact on the subsequent stages of development. The goal is to establish a clear understanding of what is to be achieved and to determine if the concept is viable and worth pursuing further.

Key activities in the konseptivaiheessa can include market research, competitor analysis, user surveys, prototyping of basic ideas, and creating initial sketches or mockups. It's a time for asking questions, challenging assumptions, and exploring different directions. The outcome of this phase is typically a well-defined concept that serves as a foundation for more detailed planning and development in later stages. The term emphasizes the early, formative nature of the work being done.