Händlerkontakt
Händlerkontakt refers to the interaction between a business and its dealers or distributors. This relationship is crucial for a company's sales and distribution network, as dealers are often the primary point of contact for end customers. Effective Händlerkontakt involves clear communication, mutual trust, and shared business objectives. Companies typically establish programs to support their dealers, which may include marketing materials, training, technical support, and competitive pricing.
The nature of Händlerkontakt can vary significantly depending on the industry and the specific business model.