Gruppnivåanalys
Gruppnivåanalys, often translated as group-level analysis, is a methodology used in various fields, including social sciences, psychology, and marketing, to study patterns and characteristics of groups rather than individuals. This approach focuses on understanding how individuals within a group interact, how group norms develop, and how the group as a whole behaves or makes decisions. It is distinct from individual-level analysis, which examines the attributes and behaviors of single persons.
The core idea of group-level analysis is that collective behavior can differ from the sum of individual
In practice, group-level analysis helps researchers identify trends that might not be apparent when looking at