Fleretasjers

Fleretasjers, also known as multi-level marketing (MLM) companies, are businesses that sell products or services through a network of independent distributors. These distributors, often referred to as "representatives" or "consultants," earn income by recruiting new distributors and selling products. The structure of fleretasjers often resembles a pyramid scheme, where the income of higher-level distributors is derived from the sales and recruitment of lower-level distributors.

The term "fleretasjers" is derived from the Norwegian words "flere" meaning "more" and "etasje" meaning "level," reflecting the multi-level nature of these companies. In Norway, fleretasjers are regulated by the Financial Supervisory Authority of Norway (Finanstilsynet) to ensure they operate transparently and do not deceive consumers.

Fleretasjers can be found in various industries, including health and beauty, nutrition, and personal development. They often offer products that claim to have health benefits or can improve one's life in some way. However, the effectiveness of these products is not always scientifically proven, and the primary source of income for distributors is typically from recruiting new members rather than selling products.

Critics of fleretasjers argue that they can be exploitative, with distributors often facing high pressure to recruit new members and make sales. They also point out that the majority of distributors do not achieve significant income, and many never make a profit. Despite these criticisms, fleretasjers continue to operate in Norway and other countries, with some distributors finding success and achieving financial independence.