DouYu

DouYu (斗鱼) is a Chinese live streaming platform that concentrates on video game content and esports, among other entertainment streams. Launched in 2014, it has grown into one of the largest live streaming services in mainland China, offering a wide range of channels where broadcasters play games, host esports tournaments, or create lifestyle and creative content. The platform emphasizes real-time interaction through chat and fan engagement tools.

Users on DouYu can browse by game title, streamer, or category, and interact with streams via live chat, follows, and recommendations. Streamers can monetize their content through virtual gifts, subscriptions, and advertising, while viewers support favorites through various in-app payment options. The service is available on desktop and mobile apps, with a focus on responsive, community-driven experiences for Chinese-speaking audiences.

DouYu competes in China’s crowded live streaming market with platforms such as Huya and Bilibili Live. It has hosted and collaborated on esports events and partnerships with game publishers to broaden its streaming rights and audience reach. The platform has also pursued initiatives to expand its content catalog beyond gaming, including entertainment and variety streams, while maintaining compliance with regulatory requirements in China.

Corporate and regulatory notes: DouYu International Holdings Limited began trading on the NASDAQ in 2019 under the ticker DOYU. The company has involved significant investment from Tencent and other partners as part of China’s broader esports and online entertainment ecosystem. Like other Chinese streaming services, DouYu operates under content governance and age-verification measures aligned with national regulations to ensure safe and compliant broadcasting.