ylivoimaisteltuja
Ylivoimaisteltuja is a Finnish neologism used in discourse analysis and media criticism to describe rhetorical constructions that present power or dominance as natural, inevitable, or self-evident. The term signals that the narrative or actor portrays superiority as something cultivated or imposed, rather than earned or negotiated, and that this framing serves to marginalize alternative voices.
Etymology and form: The word combines yli (over, above) and voima (power) with the participial suffix -isteltuja,
Usage and context: In academic writings and some journalistic critiques, ylivoimaisteltuja is used to label statements,
Limitations: The term is relatively new and not uniformly standardized, so its meaning can vary by author
See also: propaganda, narrative framing, discourse analysis, hegemony, master narrative.