useroften
Useroften is a proposed metric used in user experience research to describe the frequency with which individual users perform a specific action within a digital product during a defined time period. It is a descriptive statistic intended to complement other measures such as engagement or retention, focusing on action cadence rather than outcomes.
Etymology and scope: The term combines user and often and is not part of formal standards. In
Measurement: Useroften is derived from event logs or analytics data. For a cohort of users, it is
Applications: It is useful for understanding habitual actions, feature adoption, and friction within a product. The
Limitations: The value of useroften depends on data quality and recording practices and can be misinterpreted