spegnevate

Spegnevate is a neologism used in discussions of online communication and narrative design to describe the deliberate act of withholding or delaying information within a message, post, or text in order to create suspense, curiosity, or emphasis. The term is not widely standardized and has appeared mainly in online glossaries and forum discussions related to media theory and fan culture.

Etymology: The word is a coined form, drawing on Italian-like phonology and the suffix -vate to evoke action or process. It is not part of a canonical language; it originated in online communities around 2019–2021 and has since been used metaphorically to label tactics rather than to describe a linguistic phenomenon in a formal sense.

Usage: Spegnevate is used to describe strategies in writing, marketing, and social media where key information is withheld until a later point or where details are teased rather than delivered in full. It is often contrasted with information-dense patterns known as spoiling or "info-dumps." In fiction and game marketing, spegnevate can heighten anticipation; in journalism, it can border on editorial technique, sometimes drawing criticism for decreasing transparency.

Examples: A teaser trailer spegnevate the main twist, releasing only mood and hints rather than plot specifics. A social-media campaign spegnevate product specs, announcing them after initial interest has grown.

See also: spoiler, suspense, narrative technique, marketing strategy.