reducedjuice

Reduced juice is a term used in sports betting to describe a promotion or pricing approach where the bookmaker’s normal commission, or vig, is lowered on wagers. In many U.S. sportsbooks, the typical standard line is offered at about -110 on both sides, meaning a bettor must risk $110 to win $100. A reduced juice option lowers this vig, commonly to around -104 or -105, which translates to a small but meaningful improvement in expected value for the bettor on qualifying bets.

The term is most often encountered as a promotional feature. It can apply to selected games, markets, or events, and may be offered as a limited-time promotion, for new customers, or on a rotating subset of the sportsbook’s menu. Some operators advertise “reduced juice” on specific bet types, such as moneyline or point spreads, while others offer it across an entire page of bets for a promotional period.

Impact and considerations: Reduced juice can improve a bettor’s break-even threshold and potential long-term profitability on eligible wagers. However, it is not a guarantee of profit, and terms and restrictions may apply, including maximum bet limits, geographic eligibility, and time windows. Bettors should compare the complete terms, including any other fees or wagering requirements, before relying on a reduced juice offer.

See also: vigorish, sportsbook, odds, betting promotion.