pricepolicy
Price policy refers to the set of principles and strategies a company uses to determine the prices of its products or services. It is a critical component of a business's overall marketing and financial strategy. A well-defined price policy aims to achieve various objectives, such as maximizing profits, increasing market share, establishing a premium brand image, or simply covering costs.
Several factors influence a company's price policy. These include the cost of production, distribution expenses, competitor
The implementation of a price policy involves setting specific price points, considering discounts, promotions, and pricing