podkasts

Podkasts are digital audio programs distributed over the internet for on-demand listening. They are typically produced as episodic series and can cover any topic, including news, storytelling, education, entertainment, and interviews. They are designed for easy subscription and automatic delivery of new episodes.

Most podkasts are hosted on a server that provides an RSS feed, which listeners subscribe to through podcast apps or streaming platforms. Episodes are downloadable or streamable, allowing offline listening and cross-device access. Show notes may include transcripts, links, and guest information.

The term podcast originated in the early 2000s; it is commonly described as a blend of iPod and broadcasting (though many listeners use non-Apple devices). The word was popularized after 2004–2005, with Apple’s platforms helping drive growth and visibility for independent creators.

Production typically involves basic recording equipment, editing software, and a hosting service. Monetization strategies include sponsorships and advertising, listener donations, paid memberships, and premium content. Many podkasts also rely on cross-promotion and network collaborations to reach wider audiences.

Podcasts have broadened access to information and storytelling, enabling niche communities and long-form journalism outside traditional media timelines. Audience metrics such as downloads, streams, and retention guide production and advertising, while platforms continue to shape discoverability and monetization models.