personevery

Personevery is a term used in discussions of user experience design, personalization, and digital identity to describe an approach that recognizes and designs for the full range of personas a person may embody across contexts, roles, and moments. The word blends "person" and "every," signaling a commitment to considering each person’s multiple possible states rather than treating users as a single, static profile.

In practice, personevery informs methods such as multi-persona modeling, context-aware interfaces, and modular or adaptive user interfaces that can shift based on user state, task, or environment. Designers may employ progressive disclosure, role-based access, and privacy-preserving data practices to respect the boundaries between personas while maintaining usable experiences.

Advocates argue that personevery can improve accessibility, relevance, and inclusion by acknowledging diverse needs. Critics warn that the concept can overstate the feasibility of fully modeling a person’s multiple personas, creating design and data-collection burdens, and risking stereotyping or privacy concerns if persona inference is misused.

It is not a formally standardized discipline, but a loosely used term in some UX and marketing discussions. It complements traditional personas and user models, alongside context-aware and adaptive design. References tend to appear in design blogs, case studies, and white papers rather than peer-reviewed literature.