parLänd

parLänd is a company that operates a chain of holiday villages and apartments primarily located in Germany and Austria. It was founded in 1997 and is part of the Regenbogen AG group. The company focuses on offering a variety of accommodation options, from holiday apartments to mobile homes, situated in popular vacation regions. These locations often include amenities such as swimming pools, playgrounds, and sports facilities, catering to families and active holidaymakers.

The holiday villages managed by parLänd are designed to provide a self-contained vacation experience, with many offering on-site restaurants and shops. The target audience for parLänd accommodations typically includes families with children, couples seeking a relaxing getaway, and individuals interested in outdoor activities like hiking and cycling. The company emphasizes providing affordable holiday options in scenic natural surroundings. parLänd's business model centers on acquiring, developing, and operating these leisure properties, with a strategy to enhance their offerings and attract a broad range of tourists.