palvelututkimusta
Palvelututkimusta, often translated as service research or service studies, is an academic field dedicated to understanding the nature, development, and impact of services. It encompasses a wide range of disciplines, including business administration, sociology, economics, and psychology, to provide a holistic view of the service sector. The core of palvelututkimusta lies in analyzing the unique characteristics of services, such as their intangibility, inseparability of production and consumption, variability, and perishability, which differentiate them from tangible goods.
The field explores various aspects of service provision and consumption. This includes examining customer experiences, service