omsätta

Omsätta is a Swedish verb with several related meanings, centered on turning something into another form or putting it into effect. The core sense is to convert, transform, or translate something into a different state, form, or use. It can also mean to realize or implement a plan, idea, or rule in practice.

In business language, omsätta is commonly used to express revenue or turnover. For example, Företaget omsätter flera miljarder kronor per år means the company has a turnover of several billion kronor annually. The corresponding noun omsättning denotes turnover or revenue, and it can also refer to the process of turning goods into earnings.

A broader, often practical use is to put something into practice. Expressions like att omsätta en idé i praktiken or att omsätta ett förslag i handling describe translating ideas or proposals into concrete actions. It can also appear in legal or policy contexts, such as att omsätta lagar i praktiken, meaning to implement laws in practice.

Etymology and related nuance: omsätta comes from the prefix om- combined with sätta (to set or place), conveying the idea of setting something into a new form or applying it anew. This explains its range from literal transformation to practical implementation.

Conjugation (illustrative): infinitive omsätta; present omsätter; past omsatte; supine omsatt. Passive present is omsätts, and perfect forms typically use har omsatt. Related terms include omsättning (turnover/revenue) and omsättande (the act or process of transforming).