matinée

A matinée is a theatrical performance or film screening that takes place in the afternoon, typically in the early to mid-afternoon. The term "matinée" originates from the French word for "morning," but in the context of performances, it refers to an afternoon show. Matinées are often held on weekdays or weekends, and they are a common practice in the theater industry, as well as for film screenings.

Historically, matinée performances were introduced as a way to accommodate audiences who might not be available for evening shows, such as housewives, children, or those with early morning commitments. They also provided an opportunity for theaters to increase revenue by offering an additional performance slot. In modern times, matinées continue to serve these purposes and are a staple of many theatrical seasons.

For movie theaters, matinée showings are often priced lower than evening screenings, making them a more affordable option for moviegoers. This practice can attract a broader audience and help fill seats during less popular viewing times. The scheduling of matinées can vary greatly depending on the venue, the type of performance, and the target audience. Some theaters may offer daily matinées, while others might only schedule them on specific days of the week.