markkinakattavuuteen
Markkinakattavuus, also known as market coverage, refers to the extent to which a company's products or services are available to its target market. It is a crucial concept in marketing and business strategy, indicating how effectively a company reaches its potential customers. High market coverage means that the company's offerings are accessible to a large proportion of the intended audience, while low market coverage suggests that there are significant segments of the market that are not being reached.
There are different strategies for achieving market coverage. A company can choose a broad market coverage
Measuring market coverage can be done in various ways. One common method is to consider the number