ligefremhed

Ligefremhed is a Danish term used to describe the quality of communication that is direct, unadorned, and easy to understand. It denotes speaking or writing in a straightforward manner, with little rhetorical flourish, and with the aim of clarity and honesty.

The word is formed in Danish from ligefrem, meaning straightforward, with the noun-form -hed indicating a state or quality. It is used in both everyday language and more formal discussions about style and communication. In linguistic and media contexts, ligefremhed describes a style that prioritizes plain language and explicit statements over elaborate rhetoric.

Ligefremhed is often valued in public discourse for improving accessibility and reducing ambiguity; it is associated with transparency and trust. However, in sensitive or diplomatic situations it can be perceived as blunt or tactless if not tempered by context or politeness. The perception of ligefremhed can vary by audience, topic, and cultural norms.

In practice, ligefremhed might manifest as short sentences, concrete examples, and direct answers rather than hedged or speculative phrasing. It is considered complementary to related concepts such as klarhed (clarity) and enkelhed (simplicity) and may contrast with more ornate or rhetorical styles.