konseptiesitys

Konseptiesitys is a Finnish term that translates to "concept presentation" or "concept proposal." It refers to the initial stage of a project or idea where the core concept is outlined and presented to stakeholders. This presentation typically aims to convey the essence of the idea, its objectives, target audience, and potential benefits. The goal is to gain buy-in and feedback before significant resources are committed to further development.

A konseptiesitys can take various forms, including written documents, slideshows, or even informal discussions. The level of detail can vary depending on the context, but it generally focuses on the "what" and "why" of the concept, rather than the "how" in exhaustive detail. It's a crucial step in the innovation process, allowing for early validation and refinement of ideas.

The effectiveness of a konseptiesitys relies on its clarity, conciseness, and ability to communicate the value proposition of the concept. It serves as a foundation for subsequent planning, design, and execution phases. Stakeholders receiving a konseptiesitys are expected to provide input that helps shape the direction of the project.