kiertotaloudeen

Kiertotaloudeen is a nationwide initiative in Finland that promotes the principles of circular economy, aiming to reduce waste, increase resource efficiency, and foster sustainable business practices. Launched by the Finnish Ministry of Economic Affairs and Employment, the program was formally introduced in the early 2020s in response to growing environmental concerns and the need to align Finland’s economic activities with global sustainability goals. The initiative supports companies across all sectors—manufacturing, construction, and services—to redesign products, optimize supply chains, and implement circular business models such as leasing, remanufacturing, and product sharing. Kiertotaloudeen provides financial incentives through grants and loans, technical consultancy, and policy guidance to facilitate the transition. It also engages academic institutions to conduct research and develop innovations in materials science and waste management. The program emphasizes collaboration among stakeholders, including local governments, industry associations, and NGOs, to create shared platforms for resource exchange and knowledge dissemination. By integrating circular economy concepts into national strategies, Kiertotaloudeen seeks to enhance Finland’s competitiveness, create green jobs, and contribute to the country’s climate targets while ensuring a more resilient and sustainable economic system.