kampanija
Kampanija is a term used in several languages to denote a campaign. In its broad sense, a kampanija refers to a coordinated series of actions designed to achieve a specific objective within a defined period. The concept is central to many domains, including politics, military operations, marketing, fundraising, and public awareness.
Etymology and usage vary by language. The word is related to the English “campaign,” which traces back
- Military: campaigns involve sequential operations across a theater of war aimed at strategic goals such as
- Politics: electoral or policy campaigns seek to persuade voters, build support, or advance legislative agendas within
- Marketing and business: advertising campaigns promote products or services through planned messaging across channels.
- Social and fundraising: campaigns raise awareness or funds for causes, often with measurable outreach targets.
A kampanija typically has a defined scope, objectives, target audience, messaging strategy, and a schedule. Success
See also: campaign, kampanja in related languages, advertising campaign, political campaign.