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HÅG is a Norwegian brand that designs and markets ergonomic office chairs. The company is known for prioritizing dynamic seating that supports movement and multiple postures as part of long-term comfort and productivity in the workplace. A hallmark model is the Capisco chair, introduced in the 1980s in collaboration with designer Peter Opsvik. The Capisco is noted for its saddle-shaped seat and high degree of adjustability, allowing users to sit in a range of positions from conventional to forward-leaning stances. The design emphasizes alternating postures to reduce static sitting and to respond to diverse work tasks.

In its broader product development, HÅG has pursued features such as weight-activated tilting, adjustable seat depth and back height, and responsive lumbar support. The brand aims to balance ergonomic benefits with durability and ease of maintenance, often using materials and construction intended to withstand prolonged daily use.

Corporate context places HÅG within Flokk, a Norwegian group that owns several office furniture brands and distributes products globally through dealer networks. Under Flokk, HÅG chairs are marketed as part of a portfolio focused on ergonomic design, sustainable manufacturing practices, and life-cycle considerations. The brand has contributed to international awareness of dynamic seating concepts and remains associated with the broader tradition of Norwegian ergonomic design.