handselling
Handselling is a sales technique where a salesperson directly engages with a customer, often in a retail environment, to guide their purchase decisions. This involves more than just answering questions; it entails actively recommending products, explaining their benefits, and building a rapport with the customer. The goal is to create a positive shopping experience that not only leads to a sale but also encourages repeat business and customer loyalty.
The effectiveness of handselling relies heavily on the salesperson's product knowledge, communication skills, and understanding of
Handselling is distinct from passive sales approaches where the customer is left to browse independently. Instead,