guestcentric

Guestcentric is a hospitality technology company that provides cloud-based software for hotels and other lodging providers. Its core platform offers a website builder, a direct booking engine, and a content management system that lets properties create and maintain branded web pages, manage online reservations, and optimize user experiences across devices. The platform is designed for multi-language use and supports customization to fit both independent properties and hotel groups.

Key capabilities include online reservations management, a direct-booking channel to increase direct revenue, content management for pages and media, and analytics dashboards. The software also provides tools for rate and revenue management, guest communications, and integration with property management systems, payment gateways, and distribution channels. The emphasis is on driving direct bookings and improving conversion rates while ensuring alignment with brand standards.

Customers span hotels, resorts, and other lodging providers seeking to enhance online visibility, booking performance, and guest engagement. The company operates as a software-as-a-service provider with customers across multiple regions and industries within hospitality. Over time, Guestcentric has expanded from core website and booking engine functionality to include broader hospitality technology offerings such as analytics, customer relationship management, and additional integrations to support property operations.