equivoque
Equivoque is a term used to describe ambiguity arising from a word or phrase that has two or more senses. In English usage it is often borrowed from French, and it can refer to the linguistic phenomenon itself as well as to rhetorical practices that exploit such ambiguity. In rhetoric, equivoque denotes deliberate language that invites multiple interpretations, sometimes to provoke humor, irony, or persuasion. In logic or argumentation, it can describe the fallacy of equivocation, where a key term shifts meaning within an argument.
Etymology: The word derives from the French équivoque, which in turn traces to Latin aequivocus, meaning having
Usage: Equivoque covers both lexical ambiguity (a word with multiple senses, such as bank meaning a financial
See also: Equivocation, Ambiguity, Double entendre, Polysemy, Semantics.