dizmek

Dizmek is a spelling variant commonly associated with Sizmek, a former global digital advertising technology company. Sizmek provided an integrated platform that encompassed ad serving, creative optimization, data analytics, and reporting for advertisers and publishers, enabling campaigns across display, video, and mobile channels.

History and products: The company grew as an independent ad tech provider, offering tools to create, deliver, measure, and optimize digital ads. Its product set included an ad server, dynamic creative optimization, and data-driven insights designed to help customers maximize reach and performance.

Corporate events: In 2019 Sizmek filed for Chapter 11 bankruptcy and subsequently sold assets to investors. As part of the restructuring, the assets were integrated into other platforms, and some elements were marketed under the brand Sizmek by Amazon—part of Amazon Advertising—before the broader integration of Sizmek's technology into Amazon's stack. The standalone company ceased operating as Sizmek.

Current status and usage: The term "Dizmek" is not widely used in contemporary official documentation and is generally regarded as an alternate spelling or historical reference to Sizmek. The brand that remains active in the ad tech space is Sizmek by Amazon, though the company is now part of Amazon's advertising ecosystem.

See also: Sizmek, Amazon Advertising.