diszkontálunk

diszkontálunk is a Hungarian online discount platform that aggregates promotional offers, coupons, and special deals from various retailers and service providers across Hungary. Launched in 2011 by the marketing firm GÉP Marketing Consulting, the website was created with the aim of giving shoppers a central place to find savings on a wide range of products, from groceries to household appliances and travel services. The site is primarily targeted at consumers in medium to large Hungarian cities, but its reach extends nationwide through its partnership network of retailers.

The business model of diszkontálunk is based on a commission‑sharing arrangement between the platform and the merchants whose offers it publishes. Retailers pay a small fee for each click or redemption that is tracked via unique URLs and QR codes. The site also sells advertising and banner placement, giving local businesses additional visibility on its pages. Users register for free and can sign up for email alerts or a mobile app that delivers time‑limited discounts.

Over time, diszkontálunk has expanded beyond coupons and added features such as loyalty point tracking, comparison tools, and a social‑media integration. Notable partners include major Hungarian supermarket chains, electronics retailers, and travel agencies. The platform has been recognized for its user‑friendly interface and reliability. Despite its success, the company has faced criticism over the transparency of commission rates and occasional errors in offer validity, prompting the leadership to implement stricter verification processes for participating merchants.