detaljhandelsanalys
Detaljhandelsanalys, also known as retail analysis, is a business discipline that involves the examination and evaluation of retail data to gain insights and make informed decisions. This field of study focuses on the analysis of customer behavior, market trends, and sales performance in the retail sector.
Detaljhandelsanalys typically involves the collection and analysis of quantitative and qualitative data from various sources, including
Some common applications of detaljhandelsanalys include:
* Identifying market opportunities and threats
* Developing customer segmentation strategies
* Evaluating the effectiveness of marketing campaigns
* Optimizing product assortment and inventory management
* Improving store layouts and customer experience
Detaljhandelsanalys can be applied across various retail channels, including physical stores, e-commerce platforms, and omnichannel retailers.
In recent years, the use of advanced analytics and data visualization tools has transformed detaljhandelsanalys into