coconception
Coconception is a collaborative design approach in which users, stakeholders, and designers participate together from the early stages of a project to conceive, frame, and evaluate concepts for a product, service, or policy. The goal is to align user needs with technical feasibility and organizational goals, reducing the risk of late-stage changes and increasing acceptance of the final solution.
The process typically involves participatory design activities such as workshops, co-creation sessions, interviews, empathy mapping, rapid
Applications include digital products, public services, healthcare, urban planning, and other initiatives that benefit from broad
Coconception is closely related to co-design, participatory design, and design thinking, and is often viewed as