beautywriting
Beautywriting refers to a style of prose and verse that privileges beauty as a perceptible aim of language. It seeks to evoke sensory experience and affect through carefully crafted syntax, sound, and imagery. While it can appear in poetry and literary fiction, beautywriting is also discussed in criticism of prose that emphasizes musicality and form over direct information.
Characteristics include lyrical diction, vivid imagery, metaphor and personification, attention to cadence and rhythm, and selective
Techniques and practices: close editing for word choice, parallel structure, refrains, and enjambment in prose; use
Applications and reception: Used in literary fiction, poetry, creative nonfiction, and branding copy. Critics note advantages