atferðarveita
Atferðarveita is an Icelandic term that translates to "behavioral channel" or "behavioral feed." It refers to a system or platform designed to collect, process, and present information about user behavior. This information can include a wide range of actions, such as website navigation, content consumption, search queries, purchase history, and interactions with applications or services. The primary goal of an atferðarveita is to gain insights into user preferences, patterns, and trends.
These insights are then used for various purposes. Businesses often employ atferðarveitur to personalize user experiences,