asiakaselinkaarta
Asiakaselinkaarta is a Finnish term that translates to "customer lifecycle" or "customer journey" in English. It refers to the entire process a customer goes through when interacting with a business, from initial awareness to becoming a loyal advocate. This concept encompasses all touchpoints and experiences a customer has, whether direct or indirect, with a company's products, services, and brand.
Understanding the asiakaselinkaarta is crucial for businesses aiming to improve customer satisfaction, retention, and overall profitability.
By analyzing and optimizing each phase of the asiakaselinkaarta, companies can identify areas for improvement, personalize