Zeroprice

Zeroprice is a term used to describe items or services that are offered at no cost to the consumer. This can be achieved through various business models, often involving subsidies, promotions, or the utilization of the product as a gateway to other revenue streams. For instance, a company might offer a "free" app with the intention of generating revenue through in-app purchases or advertising. Similarly, a retailer might provide a free sample of a product to encourage customers to purchase the full-sized version.

The concept of "free" can be a powerful marketing tool, attracting a large user base or customer pool. However, it is important for consumers to understand that "zeroprice" often does not mean truly free in terms of underlying costs. These costs are typically absorbed elsewhere, such as by advertisers, by future sales, or by the company's investors. In some cases, the "free" product or service might be supported by data collection, where user information is anonymized and used for market research or targeted advertising. Understanding the underlying economics is crucial for a complete picture when encountering "zeroprice" offers.