Wholeleaf

Wholeleaf is a brand and company focusing on full-leaf utilization to create sustainable products. It develops leaf-based materials and nutraceuticals, aiming to minimize waste and maximize nutrient retention.

The company emerged from collaborative research in plant sciences, with a philosophy of evaluating entire leaves rather than selective extraction. It pursues partnerships with farmers and researchers to source leaves responsibly.

Core products and services include Wholeleaf consumer goods such as herbal blends and dry-leaf formulations, as well as contract research for leaf-based extraction and processing. The company also provides sustainability assessments and supply-chain design.

Technology: Wholeleaf employs gentle drying, non-thermal processing, and enzymatic or aqueous extraction to preserve bioactive compounds; it emphasizes closed-loop water systems and biodegradable packaging.

Market and reception: It markets to health-conscious consumers and industrial clients seeking bio-based materials. Critics argue about scalability and biodiversity impacts; supporters highlight waste reduction and rural economic development.

Regulation and safety: Its products are subject to food safety, dietary supplement, and consumer-protection regimes in markets where sold; manufacturing adheres to GMP-like standards; environmental and labeling standards are emphasized.