Sugesti

Sugesti is a term used in various languages to refer to the concept of suggestion—the act of presenting an idea, belief, or course of action to another person for consideration. In English-language contexts, the term "suggestion" is more common, but "sugesti" appears in several linguistic and cultural traditions as a cognate form.

In psychology, suggestion and suggestibility describe how people’s thoughts, memories, and behaviors can be influenced by cues, instructions, or social contexts. Direct suggestions are explicit expressions of request or advice, while indirect suggestions are conveyed through implication, framing, or environmental cues. Factors such as attention, expectation, and authority increase susceptibility to suggestion.

Hypnotic suggestion is a specific application in which certain ideas or experiences are proposed to a participant under hypnosis, sometimes to relieve symptoms or modify behavior. Suggestion also underpins placebo effects, where beliefs about treatment produce measurable improvements independent of the treatment itself.

Outside clinical settings, suggestion is used in education, advertising, and politics to shape attitudes and choices. This has prompted ethical discussions about manipulation, autonomy, and consent, with emphasis on transparency and user welfare. Research on subliminal or unconscious suggestion shows mixed results and remains a debated area; many effects depend on context and prior beliefs.

See also: suggestibility, hypnosis, priming, placebo effect, social influence. The term's etymology traces to Latin suggestio, from suggerere to bring under; the modern sense centers on proposing ideas to others.