SudOuest

Sudouest is the French term meaning southwest. It is used to designate the southwestern portion of a country, region, or administrative area. In France, Sud-Ouest typically refers to the geographic and cultural zone that covers parts of Nouvelle-Aquitaine and Occitanie, facing the Atlantic Ocean and including ranges such as the Pyrenees. The region is notable for its varied landscape, climate, and heritage, ranging from Atlantic coastlines and vineyard country around Bordeaux to mountain scenery in the Pyrenees. Its history and culture reflect a mix of Basque, Gascon, and Occitan influences, and its economy centers on agriculture, tourism, aerospace, and wine production, among others. The southwest is also known for culinary traditions that feature products like seafood from the Atlantic, confit and foie gras, and hearty stews.

In addition to geographic usage, Sud-Ouest is the name of a French regional daily newspaper published in Bordeaux. The publication serves the southwest of France with local and national news, and maintains an online presence alongside its print edition. The term Sud-Ouest is used in branding and marketing to evoke a sense of sunshine, openness, and regional identity across various sectors, including tourism, sports, and business.