Reisikorraldaja

Reisikorraldaja is the Estonian term for a tour operator or travel organizer. In essence, a reisikorraldaja is a company or individual that creates and sells travel packages to consumers. These packages typically combine various travel components such as flights, accommodation, transportation, and sometimes even activities or guided tours, into a single, pre-arranged itinerary.

The primary role of a reisikorraldaja is to simplify the travel planning process for individuals and groups. By bundling these services, they offer a convenient and often more cost-effective way for people to experience a destination. They leverage their expertise, industry connections, and purchasing power to negotiate better rates with suppliers, which can then be passed on to the customer.

Reisikorraldajad are responsible for the entirety of the package, from its conception and marketing to its execution. This includes ensuring the quality of the services offered, handling bookings, managing payments, and providing customer support before, during, and after the trip. They also bear the responsibility for potential disruptions or issues that may arise during the travel period, often providing assistance and solutions to travelers.

In many countries, including Estonia, the operations of reisikorraldajad are regulated to protect consumers. This often involves requirements for financial security, such as insurance or bonding, to safeguard travelers in case the organizer becomes insolvent. They play a significant role in the tourism industry by facilitating travel and contributing to the economic activity of destinations.